company Archives - Page 2 of 2

Dec 10, 2024

Types of Equity Compensation

A surprising 78% of private companies now offer some form of equity compensation to their employees. This number has doubled in just ten years. Employee compensation looks completely different today. Traditional salary packages still matter, but equity compensation has become a vital tool to attract and keep top talent. Stock options and restricted stock units help employees share the company’s success. Companies in global markets are embracing new ways to handle equity programs. From Germany to Sweden, Denmark to Norway, businesses use advanced equity compensation tools and software. More organizations recognize that sharing equity can boost employee participation and propel…

Dec 10, 2024

Sell to Cover

More than 7 in 10 tech companies now give their employees Restricted Stock Units (RSUs). These RSUs come with a big decision once they vest. Employees need to pick between two tax withholding methods: sell to cover or net shares withholding. Your choice between sell to cover RSU strategy and net shares can affect your financial position and tax obligations by a lot. This becomes a vital decision for employees who manage their RSU stock through platforms like Morgan Stanley StockPlan Connect. Making the wrong choice could lead to unexpected tax bills or missed chances to invest. This piece gets…

Dec 10, 2024

RSU Cost Basis

Tech companies and startups now commonly offer Restricted Stock Units (RSUs) as part of employee compensation packages. Many employees find it difficult to understand their RSU cost basis. This confusion often results in tax reporting errors and missed chances to plan finances better. The RSU cost basis plays a vital part in tax reporting and investment choices. Tracking multiple dates, values, and tax withholdings through different vesting periods can get complicated. These elements are the foundations of managing RSU compensation effectively. This piece walks you through RSU cost basis calculation step by step. You’ll learn to figure out your RSU…

Oct 26, 2024

QR Code Offerings: How Brands Are Using Them to Enhance Loyalty and Customer Interaction

In the digital age, the seamless blend of online and offline experiences has become essential for brands aiming to build loyalty and engage with customers. One of the most versatile tools facilitating this integration is the QR code. Once an overlooked technology, QR codes have gained a new life in recent years, offering businesses a simple yet powerful way to enhance customer interaction. With just a smartphone camera scan, customers can access discounts, interactive content, or even personalized recommendations. Let’s dive into how brands are leveraging QR codes to drive customer loyalty and boost engagement. The Rise of QR Codes…